Provana Group

Provana Group is a holding company which offers specialized consultancy within the agricultural field with high competencies related to the use of tyres.

«The science of today is the technology of tomorrow»

Edward Teller

The importance of tyres over fuel consumption: the Running Cost of the tractor

During the day-to-day management of a farm the Running Cost of a tractor is a key factor. What do we mean with Running Cost? First of all when we analyze the Running Cost the tyres used are a key factor in defining the fuel cost of an agricultural machiner…

Mechanical Lead of a tractor: how important is it?

The Rolling Circumference and the Mechanical Lead of a tractor which follows represent two fundamental factors when choosing the right tyre. These parameters allow us to obtain a correct Running Cost of the tractor. Definition of Rolling Circumference …

Air pressure in a tractor tyre and Running Cost

Air pressure in a tractor tyre is another important factor when managing the tyre and the Running Cost of a farm. A correct inflation pressure guarantees, for instance, an high level of comfort, an homogeneous wear of the tyre tread and an adequate adheren…

TPMS, connectivity and downtimes within the agro sector

The use of agro TPMS and connectivity for agricultural machinery maintenance will become essential to avoid or reduce at minimum the downtimes of agricultural machineries. In fact, the different tyre sizes, the different brands and the different technical …

Which player will sell the agro tyres in the future?

The aftermarket purchase and sale of agricultural tyres has been evolving during the latest years and now different solutions are available. The tyre producer, which sells to both tyre wholesalers and tyre dealers, has started selling directly to tracto…

The changeovers of agricultural wheels

With the passing of time the agricultural tyre market is becoming more and more competitive: new brands, acquisitions and integrations are both changing and lengthening the offer. What about the changeovers of agricultural wheels? These solutions are in…

Ascenso chooses the Provana Group to test its products

In the past weeks Carlini Gomme, an Italian tyre wholesaler, announced the exclusive distribution of both OTR and Agro products made by Ascenso, a brand which is owned by the Indian business Mahansaria Tyre Private Limited. The Mahansaria Family is a fo…

The agricultural tyre tests

The Provana Group business, third generation of the Provana businesses, offers, among its available agricultural services, the possibility to organize tests for both tyre and agricultural machinery manufacturers. The tests can be performed on the road and …

The replacement market of agricultural tyres

The ETRMA data about the sales of agricultural tyres (the replacement market) within the European market shows a 40% decrease in Q1 2023 when compared to the sales volumes of Q1 2022, after an overall 22% decrease in 2022 in comparison with the previous ye…

Provana Group: achieved results and 2024 projects

Provana Group, independent service company within the agricultural tyres sector, analyses its offer around two years from its foundation. In 2022 and 2023 the Group carried out different testing activities both on the road and in the field according to …

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