Who we are

Provana Group

Provana Group is a holding company which offers specialized consultancy within the agricultural field with high competencies related to the use of tyres.

Provana Group operates in different sectors, from agricultural technologies to the related marketing and R&D activities. The Group – the result of a mix of businesses and freelancers – is the result of a technical expertise matured in several years of field work.

Born in 2021, it offers numerous services.


  • Consultancy service linked to the sales of tyres

  • Courses within the agricultural machinery field and in other sectors

  • Testing services related to tyres and agricultural machinery

  • Development of prototypes, patents, products and innovative services which can be applied to different industrial sectors

  • Marketing and communication activities (targeted researches, data analysis, ad hoc campaigns, brand valorization initiatives)

  • Training services for management and organizational consulting (staff selection and motivation, business climate, coaching and development of human resources)

Provana Group Innovation

Provana Group Innovation is the branch of Provana Group which focuses on testing and R&D.

It offers support for marketing and communication activities such as the organization of events.


  • Testing

  • R&D

  • Marketing and communication activities (for example events)

Daniele Provana

Daniele Provana is a consultant specialized into sales, marketing and training services for the agricultural sector. Over the last years he has developed an expertise in the courses, testing, changeovers, rims and wheels fields.

He collaborates with different agricultural operators within the market such as agricultural machinery dealers and business sector specialists.


  • Consultancy focused on the tyre sale

  • Courses

  • Marketing and communication activities (for example digital marketing through websites, newsletters, social networks)

“Coming together is a beginning; keeping together is progress; working together is success.”

Henry Ford

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